The Realities of Content Creation, How Much YouTube Pays + Doing It Scared With Shay McMillan

 
 

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Being a content creator sounds enticing, right? The glamor of having creative agency, working with big brands, and being paid to simply be you. Unfortunately though, like every job, it’s not all ring lights and TikTok trends.. 

In this episode of A Sunny Side Up Life podcast, I chat with @shaybudgets, business owner, social media influencer, goal-setting expert, budget coach and more. We talk about how she started her influencer journey, the realities of juggling a full-time job and working a side hustle, how much YouTube pays, and more.  

Shay McMillan began her YouTube channel in 2017 and has amassed an impressive following to over 85k+ subscribers. When she’s not creating content and budget coaching, she spends time changing lives as a school-based counselor and enjoying life with her husband.

In this episode, we chat about:

  • How Shay got started on YouTube + how much money she makes monthly on the platform

  • The disingenuous nature of everyone’s “highlight reel” on social media

  • Pros and cons of content marketing + the importance of setting boundaries online 

  • How Shay juggles being a full-time employee, budgeting coach, wife, and business owner + what Shay refuses to outsource + more

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Shay is a wife, full-time employee, business owner, social media influencer, planner, goal setting expert, organizer, budget coach and more. 

She’s determined to create and lead a life that she absolutely loves and enjoys. This has always been her mission: to craft her perfect life. This notion started when she was a little girl and followed her as she completed graduate school and obtained a Master’s Degree. 

She currently works in the helping profession and thoroughly enjoys what she does. When she’s not changing lives at her day job, she helps even more people with her social media influencer career outside of her 9 to 5.

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A Sunny Side Up Life Podcast is a show for women who are ready to live an abundant life full of freedom + positivity. Sami Womack, nationally recognized money expert and finance coach guides listeners toward breaking free from survival mode, gaining financial freedom, staying motivated, and focusing on what matters most.

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WHO IS YOUR PODCAST HOST?

Sami Womack is the brains behind A Sunny Side Up Life. Her weekly podcast has been downloaded over 250,000 times, and her story has been featured on YNAB, Debt.com, The Purpose Show with Allie Casazza, and The His & Her Money Show. When she’s not downing caramel coffee or homeschooling her daughters, she’s creating content, collaborating with finance/minimalist organizations, and inspiring women all over the world to live an intentional life.

She began this journey with her high school sweetheart, Daniel, and a debt price tag of $490,000. They both took control of their family’s finances by downsizing, budgeting, and changing habits. From this experience, A Sunny Side Up Life was born.

Today, Sami owns this business helping women get through dark times and experience the life-altering magic of intentional living.

She offers a jump start into budgeting a FREE 5-Day Challenge + a personalized experience with 1:1 Budget Coaching.

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Opinions are the creators alone. Information shared on this podcast is for entertainment purposes only and should not be considered as professional advice. Read our full affiliate disclaimer here.